FOUNDER & CEO

Patricia Powell-Hughes is a leading executive search and recruitment powerhouse dedicated exclusively to Australia's media, film, TV, arts, music, sports, and entertainment sectors. With over 30 years of experience in the creative industries, Patricia has curated an illustrious career as EP Australia’s Managing Director. She is a trusted advisor known for her deep industry knowledge, extensive networks, and commitment to advancing reconciliation and women's empowerment in the arts.

FOUNDER & PRINCIPAL CONSULTANT

Tea Uglow is a Peabody-winning creative consultant, coach, and ambassador for under-represented groups in business and advertising. Known for her pioneering work in UX, AI, and AR projects with cultural organizations worldwide, Tea co-founded Dark Swan, a creative and strategic advisory focused on future trends and cultural-digital interfaces. She is also the co-author of the trans flag emoji and author of "Great LGBTQ Speeches" (Quarto Press, 2022).

LEARNING & DEVELOPMENT EXPERT

Cecelia is a Doctor of Organizational Psychology with over 20 years of experience in practitioner, academic, and consulting roles. She leads XM Scientist Advisory Services at Qualtrics in Asia Pacific, specializing in designing and advancing XM Programs globally. Previously at Google, she spearheaded Employee Engagement and focused on evidence-based solutions in Diversity, Equity & Inclusion. Cecelia excels as a facilitator and coach, using scientific methods to tackle complex challenges and enhance human experiences at XM Institute.

CO-FOUNDER, BRAND STRATEGY

Ruby Powell-Hughes is a brand strategist and creative director who helps businesses define, refine, and elevate their identity. Ruby designs brand identities for startups, reimagines legacy brands, and implements strategic direction from the ground up. Ruby also integrates with existing leadership teams to optimise internal operations, identify opportunities, and establish new services and structures. With a sharp eye for strategy and execution, she transforms businesses from the inside out.